On July 14, the promotion meeting for the Modern Agriculture Track of the 2026 “Data Factor ×” Competition (Jiangsu Division) and the launch ceremony of Yancheng stop for the “Three Targeted Outreach” initiative—jointly hosted by Jiangsu Provincial Data Administration, Jiangsu Provincial Department of Agricultural and Rural Affairs, and Yancheng Municipal People’s Government—were held. The event invited data enterprises, research institutions, experts, and scholars from both within and outside the city to actively participate in the competition, jointly exploring the vast potential of the digital era and creating a promising future for modern agriculture.

As the country’s first high-level competition focused on the development and application of data as a factor of production, the “Data Factor ×” Competition aims to uncover benchmark solutions characterized by strong application effectiveness, robust innovative vitality, and superior demonstration effects, thereby utilizing data to drive quality and efficiency improvements across various industries. Taking the hosting of this competition as an opportunity, Yancheng will promote the “Data Factor ×” initiative in industrial parks, enterprises, and universities. The city aims to accelerate the marketization and value realization of data factors, fostering a social ecosystem that understands, provides, utilizes, and revitalizes data. Meanwhile, centering on data governance, value transformation, and open innovation, Yancheng will deeply explore practical pathways for digital and intelligent technologies to empower modern agriculture, accelerating the building of a national benchmark for the integrated development of the digital economy and modern agriculture.